Ownley

Australian duo creating effortless day-to-night pieces that balance genuine style with refreshingly honest pricing.
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Ownley is an Australian womenswear label founded in 2020 by Ainsley Hansen and Hayley Dawson, with a mission to design an effortless and fun wardrobe at honest price points. In just a few years, the brand has carved out a reputation for day-to-night party dresses, easy-to-wear sets, and relaxed tailoring that does not take itself too seriously. The result is purposeful, mindful design with genuine personality. With over 50 stockists across Australia, New Zealand, and the US, Ownley is one of the fastest-growing labels in the Australasian market right now. At Wally, we stock Ownley womenswear for those who want versatile, well-priced pieces with real style. Shop Ownley NZ in store at our Takapuna boutique or online with free delivery over $80.

The Ownley range at Wally

Tops are where Ownley moves fastest for us. The Camila Top and Ariel Cami sit level at the top of the sales list, with the Elsa Baby Tee, Cassidy Top, Tulisa Top and Valencia Top close behind. Dresses back them up. The Lauren Maxi Dress sold out, and the Vanessa Maxi Dress and Frida Mini Dress are both in stock now. The Odessa Pant and Heather Maxi Skirt have been the pick of the separates, and the Quinton Quilted Jacket covers the cooler days.

Ownley FAQ

Is Wally an authorised Ownley stockist in New Zealand?
Yes. Our Ownley stock comes through the brand's official distribution, ordered each season.

Can I try Ownley on in person?
Yes, the range is in our store on Hurstmere Road, Takapuna. Open seven days.

Does Wally stock Ownley dresses?
Yes. The Vanessa Maxi Dress and Frida Mini Dress are in stock now, the Lauren Maxi Dress sold out, and new styles arrive with each seasonal order.

What makes Ownley different?
Ownley designs at honest price points with the aim of becoming the unofficial uniform of women everywhere.

Is Ownley an ethical brand?
The label puts ethics and aesthetics at its core, working to sustainability, accountability and transparency and doing away with wasteful practice.

Do you ship Ownley within NZ?
Yes, free over $80, and we ship to 30+ countries too.