Chilli is a New Zealand fashion label redefining sustainable denim. Born from a commitment to conscious design, Chilli transforms vintage Levi’s denim destined for landfill into elevated, effortless wardrobe staples that feel modern, confident, and timeless.

Each Chilli piece is individually tailored, meaning no two garments are the same. Unique washes, natural markings, and original stitching tell a story of reinvention, giving every style its own character while delivering a relaxed, wearable edge.

Chilli’s mission is simple: to make sustainability sexy. By proving that ethical fashion can be refined, confident, and enduring, Chilli leads a new wave of slow fashion in New Zealand. Proudly a member of Mindful Fashion New Zealand, this is denim with purpose.