Faithfull The Brand
Resort wear that actually means something - Bali-born pieces with Scandinavian sensibility and proper ethical credentials.
Faithfull The Brand was born in Bali in 2014, founded by Sarah-Jane Abrahams and Helle Them-Enger to create resort wear with an ethical foundation. The label fuses Australian ease with Scandinavian simplicity, delivering retro-inspired prints, feminine silhouettes, and natural fibres that capture the spirit of endless summer. Handmade production, transparency, and craftsmanship sit at the heart of everything they do. Now B Corp certified, Faithfull has helped define the modern resort wear category by proving that sustainability and style belong together. Each collection feels like a postcard from somewhere warm and unhurried. At Wally we carry Faithfull The Brand dresses, tops, and resort pieces for women who want effortless warm-weather dressing with real substance behind the label. Shop Faithfull The Brand NZ in store at our Takapuna boutique or online with free delivery over $80.