Eastside Golf

Atlanta-born golf brand bringing streetwear swagger to the course with clean designs that work everywhere.
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Eastside Golf was founded in 2020 by Olajuwon Ajanaku and Earl Cooper, alumni of Morehouse College's golf team in Atlanta. The brand exists to open golf culture to a wider audience, blending streetwear energy with the traditions of the course. Their designs are simple, relevant and built to work both on the fairway and off it, featuring a signature swinging chain logo that nods to the Jumpman while carving its own identity. Collaborations with Jordan Brand and Nike have elevated Eastside Golf into a genuine crossover force. At Wally, we stock a range of Eastside Golf apparel and accessories. Shop Eastside Golf in New Zealand at our Takapuna store or online at wally.co.nz with free delivery on orders over $80.

The Eastside Golf range at Wally

Polos do the heavy lifting. The Snap Placket Polo is the clear best seller, ahead of the Signature Polo and Core Pique Polo, with the Breaker Polo and a long sleeve option filling out the wall. The Core Short Sleeve T-Shirt and Links Hat have both sold strongly, and the Core Fleece Swingman Hoodie and Crew cover the fleece side.

Eastside Golf headcovers and hats

We carry Eastside Golf headcovers for driver, fairway wood, blade putter and mallet putter, in both ESG and Core versions. On the hat front the Links Hat is the seller, with the Tournament Hat alongside it.

Eastside Golf FAQ

Is Wally an authorised Eastside Golf stockist in New Zealand?
Yes. Our Eastside Golf stock comes through the brand's official distribution, ordered each season.

Can I try Eastside Golf on before buying?
Yes, the range is in our store on Hurstmere Road, Takapuna. Open seven days.

Which Eastside Golf polo is most popular?
The Snap Placket Polo outsells everything else we carry from the brand. The Signature Polo is next, followed by the Core Pique Polo.

What is Eastside Golf known for?
Eastside Golf is an Atlanta golf-lifestyle brand started by Morehouse College golf teammates Olajuwon Ajanaku and Earl Cooper to make golf more open and visible. It broke through on its logo of a Black golfer swinging in blue jeans and a gold chain, first printed on a tee that drew instant demand.

What makes Eastside Golf different?
The brand pulls streetwear and basketball culture onto the course, challenging golf's traditional country-club image through its "Out of the Mud" story rooted in the founder's Atlanta upbringing. It was also the first brand to work with Jordan Brand on an Air Jordan golf shoe, a partnership Michael Jordan himself started.

Do you ship Eastside Golf within NZ?
Yes, free over $80, and we ship to 30+ countries too.